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Simply get in touch to find out more.
2023 Digital Advertising Rates
All digital ads run for 30 days.
Contact us for pricing on custom sizes.





2023 Print Advertising Rates
Mechanical Requirements
DWN Printed area size – Broad Sheet
6 columns per page
19.6” per columns length
1.544” per column width
Line Screen – 85
Inches
1 column.……………………………………..1.544”W
2 columns……………………………………3.088”W
3 columns……………………………………4.632”W
4 columns……………………………………6.176”W
5 columns……………………………………7.772”W
6 columns……………………………………9.264”W
AD SIZE
Centerfold……………………6 columns X 20 inches (not including gutter)
Full Page……………………...6 columns X 20 inches
Half Page…………….……….6 columns X 10 inches
Quarter Page……….………3 columns X 10 inches
AGENCY RATES
Advertising Agencies: Local and national…$25.00 per column inch net
Legal/Classified……………………………………..$13.00 per column inch
Political ads…………………………………………..$25.00 per column inch (paid in advance)
Organized charities, churches, non profits..$12.00 per column inch
INSERTS
$100 per thousand. 5,000 insert minimum per issue.
COLOR RATES
$100.00 per color spot rate. $400.00 for full color process.
AD RESERVATION DEADLINES
Space reservations are the Friday before publication. All art is due no later than the Tuesday before publication by 5pm. All ads produced by DWN will not run without approval by client. No ads or articles will be accepted after 5pm on Tuesday. Newspapers are distributed to outlets on Friday.
Demographic Highlights
The Dayton Weekly News targets the most informed and African American readers in the Miami Valley region. Dayton’s African American percentage is 39.8%. This demographic is responsible for spending almost $300 million dollars annually on goods and services.
Quick Readership Demographics
Gender
Female 57%
Male 43%
Age Range of Target Market
More than 65% of Dayton Weekly News readers are between the ages of 45 – 65.
Average Household Income
$69,523
Marital Status
Married 63%
Single 28%
Widowed/Divorced 9%
Zip Code Distribution and Circulation Numbers
Zip Code Households Retail numbers
45406…………………………………………………………2,751 496
45418…………………………………………………………...542 35
45426………………………………………………………….956 140
45417…………………………………………………………1,266 25
45408…………………………………………………………1,281 125
45402…………………………………………………………515 120
45405…………………………………………………………1,165 380
45407…………………………………………………………1,065 130
45459…………………………………………………………….65 40
45424…………………………………………………………...418 40
45322…………………………………………………………….21 25
Total Distribution 10,005
Includes both home delivery and retail outlet delivery
*Retail numbers per zip code in parenthesis – 1,587
*An additional 300 papers are delivered to churches, civic and social organizations.
WHY ADVERTISE IN THE DAYTON WEEKLY NEWS?
With a total readership of more than 20,000 loyal readers, the Dayton Weekly News is the only exclusively Dayton based African American publication in the Miami Valley Region.
Every edition of contains valuable and unmatched information about the community that African Americans want to read about.
The Dayton Weekly News gives its readers what they want…Quality informative, community, statewide, and national news that relates to our community.
The Dayton Weekly News pass along is 3.5 and weekly distribution offers optimum program continuity.
The Dayton Weekly News can offer its advertisers editorial and press coverage in addition to cost effective advertising space, which will provide additional influence by the advertisers.
When you advertise your product or service in the leading newspaper for African Americans in the Dayton area, you are reaching loyal readers who turn to the Dayton Weekly News for positive news and information pertaining to Dayton’s urban community.
Staffed with advertising and marketing professionals who know and understand the Black consumer market, the Dayton Weekly News can assist you in executing a comprehensive and effective print advertising program. We are the most trusted voice in Dayton’s African American community.
Contact Donerik Black
937-397-7796 or
donerikblack@daytonweeklyonline.com
We are a part of a broad collective of black-owned media partners. For more information on statewide advertising with print, radio, podcast, and television targeting Ohio's African American community, visit the Ohio Black Media Collective at OhioBMC.com.
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